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Certified B Corp

Fresh ideas to help your business do more good. A B Corp adviser with skills in ESG, carbon and net zero.

Certified B Corporation
Certified B Corporation
B Corp Certified
CFA ESG Investing
CFA ESG Investing
CSRD Fundamentals — CSRD Institute
CSRD Fundamentals
Carbon Literacy Project
Carbon Literacy
Business Climate Hub
Climate Hub
NSA Member
NSA Member
Sustainable Business Alliance
SBA Member
Small99
Small99
UK for Good
UK for Good
Global Returns Project
Global Returns
Better Business Act
Better Business Act
NNBN
NNBN
Human Rights in Tourism
Human Rights in Tourism

Always Make a Positive Change

We help companies balance profit with purpose. We help build ethical and green practices into your culture.

"I believe that businesses, leaders and people all share a duty to act on the climate and biodiversity crisis. Together, we can make real change happen."

— Alexina Cassidy, Founder

Alexina Cassidy Founder

What is ActNow Consulting?

ActNow Consulting is a UK sustainability firm. It was set up in 2023 by Alexina Cassidy. ActNow is a certified B Corp. It helps other firms build strong green plans that work. ActNow works in four main areas. These are B Corp support, climate action, ESG reports, and Carbon Literacy training. Each job starts with a clear goal. Each job ends with real, measured results. ActNow is based in the UK and works with clients across Europe. The firm is listed as ActNow Consulting Ltd, company number 14815496. Alexina is CFA-qualified in ESG. She is also trained in CSRD reports. She is a licensed Carbon Literacy trainer. ActNow gives five percent of its yearly income to climate charities. It gives this via the Global Returns Project.

How does B Corp work?

B Corp is a green badge for good firms. It is given by a group called B Lab. To get it, a firm must pass strict tests. The tests look at how the firm treats people and the planet. Firms fill out the B Impact Assessment. This is a free tool they use online. It scores the firm in five areas. These are Governance, Workers, Community, Environment, and Customers. A firm needs at least 80 out of 200 points to pass. The full process has three steps. First, a gap check. Then a document review. Last, a call with B Lab. ActNow has helped many firms pass B Corp. In 2026, B Lab brought in new rules called B Corp v2. These rules cover seven topics. All new firms must now meet the v2 rules.

What is Carbon Literacy training?

Carbon Literacy is a one-day class. It is run by the Carbon Literacy Project. This group is a UK charity based in Manchester. It was set up in 2013. The class teaches the basics of climate science. It covers where carbon comes from and what it does. It also shows real steps that people can take at work and at home. More than 80,000 people have taken the class around the world. To earn the Carbon Literacy badge, each learner must make four pledges. Two pledges are for work. Two pledges are for home. ActNow runs this class for teams. It lasts three hours. It can be online or in person. Each group has six to twenty people. All learners get a badge from the Carbon Literacy Project.

What is ESG reporting?

ESG stands for Environment, Social and Governance. ESG reports show how a firm treats the planet, its people, and the rules it follows. Firms share these reports with buyers, staff, and public groups. In Europe, new rules called CSRD came in force in 2024. They say big firms must share audited ESG data each year. The UK has its own rules too. These are called SECR. ESG reports cover many things. Some key items are carbon, water, waste, staff health, and board set-up. Good ESG data helps firms win work. It also helps them get green loans and hire top staff. ActNow helps clients with all parts of ESG reports. The firm uses two main sets of rules. These are GRI Standards and ESRS. Every report is written in plain words.

Misty forest landscape

Alexina knows the standards inside out and helped us with the legal side too. She is a trusted adviser who truly cares about making a real impact. She has helped us reach our ESG goals. I highly recommend her.

Rachel Rowley CEO, Encore Environment

Alexina gave CSX great guidance through the B Impact Assessment. I would urge any firm aiming for B Corp to speak with ActNow first.

Edward Milbank Director, CSX Carbon
5% Yearly income to Global Returns
B Corp Certified B Corp
7 B Corp impact areas
CFA ESG Investing Badge

Let's make a positive change together

Ready to boost your social and environmental impact? Get in touch to start the chat.